This shop is part of a chain of family-run bakeries called ‘Elektra’ located in Edessa, Greece. Studioprototype had the opportunity to redefine the look of its shops with this pilot project. The shop is small covering only thirty-five square metres and occupies a strategic corner plot on the main pedestrian high street.
Working with a narrow, linear floor plan a rigorous language was developed for the shop based on a long marble food counter acting as a monolithic focal point of the spatial arrangement. Light and luminosity flood the interior of the bakery accentuating the food items on display like gold. Exquisite materials such as Carrara marble, wood and brass serve as the backdrop for all food products instilling the rustic and artisan aspect of making bread. A sense of craftsmanship is imbued with the exterior of the shop being entirely clad in cedar like a well tailored suit. Punctuating the cedar cladding on the long facade, a black powder coated steel window box projects outwards beyond the ‘crust’ of the shop to serve as a seating area and bar for customers inside and outside the shop.